- Research, plan, write engaging and informative content for our B2B business, articulate complex business workflows and process workflows to inspire readers.
- Understand and convert complex technical information into appealing, easy to understand marketing content.
- Responsible for writing engaging product/services descriptions, blog post, website content, case studies, press releases, social media post, white papers etc.
- Drive blog program by inviting influencers and customers to write thought provoking blog content.
- Interact with customers for inputs to write compelling content on their experience of using the product.
- Ensure that content contains sufficient keywords for search engine optimization.
- Meet tight deadlines, deliver on time and ensure high quality.
SKILLS & EXPERIENCE
- Candidate should possess 4-5 years of experience in B2B/ technical writing.
- Fresher with excellent writing skills may also apply.
- Should be able to understand/grasp complicated business concepts and write creative piece around it.
- Excellent command over the English language, proficient in grammar and punctuation.
- Excellent overall writing skills in a number of different styles/tones.
- Should be able to format write-ups according to content briefs provided by various stakeholders.
- Highly driven, self-motivated individual with a strong passion and proven flair for writing.
- Have strong work ethics, team spirit and inter-personal skills.
- Great research, organizational, and learning skills.
- Ready to learn and implement various elements of digital marketing.
- Fair understanding of social media platforms and marketing in general.
- Technology enthusiast preferred.
Job Type: Full Time
Job Location: India Kochi
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